K2SP 3790 - Shaping Policy: Theory and Practice of Lobbying

Who wields power in policy-making, and how do they leverage it? This course provides a comprehensive understanding of the mechanisms and strategies employed in lobbying and advocacy within Europe and beyond. Through an exploration of theoretical frameworks, case studies, and practical exercises, students will learn how various stakeholders, including businesses, civic groups, and public sector entities, influence policy-making processes. Key topics include the regulatory environment of the EU and beyond, comparative approaches to lobbying across different jurisdictions, and the impact of digital transformation on lobbying strategies. By the end of the course, students will be equipped with the knowledge to critically assess contemporary lobbying trends, understand the importance of trust and reputation, and navigate the evolving landscape of advocacy in a global context.

None.

Students will be evaluated on the basis of their performance in ideating and writing a brief position paper, a stakeholders analysis memo, a crisis response brief and an advocacy strategy. The final grade will be based on the following: Stakeholders analysis memo (20%), Crisis response brief (30%), Advocacy strategy (50%).