KDDC 2EN10 - Corporates and data - how to answer your company needs through data ?

This class is not a class to become a data scientist, engineer or analyst. This class will not make you a

guru of machine learning or wizard of technical infrastructures.

This class will provide you with the necessary knowledge and intellectual tools to understand what is

data and how to create value with it. Our primary focus is business value, but we will also grasp the technological, ethical or environmental value of data among other things. For each and every topic, we will introduce a basic and common language to understand data in the specific given context: artificial intelligence, data product, marketing, sales, supply chain, customer satisfaction, environment, public sphere.... We will then move on to concrete examples and applications from a business standpoint. Finally, we will spend some time together (around 30% of the class time on selected lessons) trying to define new approaches and ways to create value or solve problems with data.

No prerequisites for this class, we’ll start from first data principles to work our way to concrete business implications.

30% - Final exam - 30% - Personal exposé - 40% - In-class workshops (4 X 10%

Preparation for the final exam including mandatory book reading. Preparation of the personal exposé.