OCOE 2120 - Ethics and Responsibility in the Creative Industries
OCOE 2120 · Spring semester 2025-2026
- Language of tuition
- English
- Course type
- Cours séminaire
- Number of hours
- 24
- Credits
- 3
Information
Description
The creative industries - from music platforms to cosmetics, from fashion influencers to TV series - have recently seen a significant growth, without necessarily an equivalent growth in ethical governance and maturity.
Few written ethical standards and the lack of regular enforcement has allowed the establishment of systemic biases and non-transparent practices such as sexism, racism, conflict of interests, abuse of dominance, nepotism, opaque funding, corruption, inappropriate advertisement, to name a few. This course aims at empowering the students, as future leaders in creative industries, with frameworks for ethical decision-making, using concrete examples from the various sectors and its stakeholders such as authors, platforms, fans/consumers. A few industry speakers and deep-dive sessions on concrete cases (e.g., Netflix, K-Pop fandom, Balenciaga’s scandals, etc.) will complete the course offering.
Prerequisites
Course taught in English Language: a C1 Level in English is required to register for this course.
Teaching format
12 x 2h00.
Assessment
Validation is composed of 3 elements:
1/ Live contribution to class discussions (20%, i.e., 4 points
2/ Individual presentations in class on a selected topic among a selection (40%., i.e., 8 points).
3/ A short 2-page written essay to be prepared in duo with another student (40% i.e., 8 points).
Readings
Main readings 4
-
Cosmetics Europe - Guiding principles on responsible advertising and marketing communication
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Faren Karimkhan (2023) Ethics in Fashion and Gucci’s Blackface Sweater; Will the Fashion Industry Finally Learn from Its Mistakes?, Journal of Media Ethics, 38:2, 123-125, DOI: 10.1080/23736992.2023.2194289
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Influencers’ guide to making clear that ads are ads – The Advertising Standards Authority (UK)
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Lovesick, The Series: adapting Japanese 'Boys Love' to Thailand and the creation of a new genre of queer media, Baudinette, Thomas, South East Asia research, 2019, Vol.27 (2), p.115-132
Further readings 6
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Diversity, Equity and Inclusion 4.0 (A toolkit for leaders to accelerate social progress in the future of work), World Economic Forum, 2020
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Just Giving: Why Philanthropy Is Failing Democracy and How It Can Do Better - Reich, Rob, Princeton University Press, 2018
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Kim, Suk-Young. K-Pop Live: Fans, Idols, and Multimedia Performance. Redwood City: Stanford University Press. 2018
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Moraes, Caroline, Finola Kerrigan, et Roisin McCann. « Positive Shock: A Consumer Ethical Judgement Perspective », Journal of business ethics. 2020, vol.165 no 4. p. 735‑751
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Suggested viewings: Netflix documentary: the Playlist; The Eclipse, the series, GMMTV, on YouTube
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The only way is ethics: the art world's 'networks of undue influence' - Francesca Gavin, The Art Newspaper, 2019
Teaching units
| Unit no. | Unit type | Teaching units | Teachers | Number of hours | Credits |
|---|---|---|---|---|---|
| 56226 | Cours séminaire | Ethics and Responsibility in the Creative Industries | Piergiorgio PEPE | 24 | 3 |
Teachers
- Piergiorgio PEPE
In the curricula
- DUAL DEGREE "MEDIA AND COMMUNICATION" WITH FUDAN UNIVERSITY - SEMESTER 2 (2025-2026)ÉCOLE DU MANAGEMENT ET DE L'IMPACT (EMI)
- MASTER COMMUNICATION, MÉDIAS ET INDUSTRIES CRÉATIVES - SEMESTRE 2 (2025-2026)ÉCOLE DU MANAGEMENT ET DE L'IMPACT (EMI)
- MASTER IN COMMUNICATIONS, MEDIA AND CREATIVE INDUSTRIES - SEMESTER 2 (2025-2026)ÉCOLE DU MANAGEMENT ET DE L'IMPACT (EMI)
Contacts and resources
- Contact
- VLACCI Valérie