K7IM 2035A - Applied Corporate Strategy*

The course "corporate strategy" deepens the course of the first semester with the aim of putting the tools into a professional situation. Its goal is to develop the professional skills to solve corporate strategy cases. Through case studies and a group strategic recommendation, the course will enable students to implement key frameworks for strategic thinking.

Edvina KAPLLANI,Marine POYLO,Othman ESSAKALLI HOUSSAINI,Daria SAS

Séminaire

English

One seminar (24 hours). Credits : 4.

Students must have completed the course « Introduction to Corporate Strategy » of the Fall Semester

Spring 2021-2022

Continuous assessment grade

The objective of the case study is that students leverage concepts of Corporate Strategy to prepare and present strategic analysis and recommendations for one specific company. Case studies will be prepared and presented in Teams. The Strategic Analysis of economic news requires students to gather relevant up to date information on one specific news and analyze it with the support of the strategic analysis framework. Students shall take turns in presenting on a select news item each week, while those not presenting will be invited to comment and debate the opinions expressed by the speaker. The Action Learning Project is a team work, based on a “real” case study. The objective of the exercise is that students will identify the key issues that the company they study is facing and will elaborate strategic and operational recommendations.